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Kuala Lumpur, 1 September 2015 – Global Halal Exchange, an eMarketplace for the Halal industry, today signs a merchant services agreement with Al Ansar Health Sdn Bhd and a Memorandum of Understanding (“MoU”) with Xiddig Cellular Communications Sdn Bhd in efforts to expand the eMarketplace’s community.

The merchant services agreement with Al Ansar Health, a leading provider of health and wellness products and services, is to formalise an MoU agreement signed between the two parties on 30 June 2015. The MoU agreement between Global Halal Exchange and Xiddig, a provider of telecommunications services, is meant to launch cooperation between the two parties.

As merchants of Global Halal Exchange, they will be able to promote and sell products and services online via the eMarketplace and have access to a wider market both domestic and global, as well as integrated logistics services and other value-adding services. Global Halal Exchange, an offering by Dagang NeXchange Berhad (“DNeX”), will be providing access to its merchants to the USD2.3 trillion global Halal market.

At the merchant services agreement signing, Global Halal Exchange was represented by Puan Zulina Mohammed Salleh, Chief Executive Officer of Dagang Net Technologies Sdn Bhd while Al Ansar Health’s Chief Executive Officer Encik Mohd Bakhtiar Abu Bakar signed on behalf of his company. The signing was witnessed by Dato’ Seri Muhamad Khanafi Husin, Executive Chairman of Al Ansar Health and Datuk Samsul Husin, Executive Deputy Chairman of DNeX.

At the MoU agreement signing, Global Halal Exchange was represented by Puan Zulina Mohammed Salleh, Chief Executive Officer of Dagang Net Technologies Sdn Bhd while Xiddig was represented by its Director, Encik Mahmud Mohamed. The signing was witnessed by Dato’ Abdul Rashid Abdul Rahim, Executive Chairman of Xiddig and Datuk Samsul Husin, Executive Deputy Chairman of DNeX.

At the event, Global Halal Exchange also launched its new and improved eMarketplace, accessible at www.globalhalalexchange.com, aimed at taking the Halal industry online where companies or individuals can get suppliers or buyers for their products and services as well as obtain and exchange information on the industry within clicks.

The eMarketplace features six pillars of products and services namely Wellness, Telecommunications, Services, Travel, Fashion, and Food & Beverages. Apart from merchants of the six products and services pillars Global Halal Exchange also comprises a Business Listing of companies offering products and services for the Halal market.

The Global Halal Exchange is also now accessible via a mobile application equipped with geo-location service that is able to push promotional and marketing content based on real time location of the mobile device user, thus creating online presence even for brick-and-mortar businesses.

The eMarketplace also features a video-on-demand channel, which is accessible at www.halal-tv.com. By having its own video-on-demand site, the eMarketplace is moving towards User Generated Content to build a community that provides a platform of exchange of knowledge and content on Halal industry. Leveraging on a range of social media touch points, Global Halal Exchange is also accessible via Facebook, Twitter, Instagram, Google+ and Youtube.